De Online Drogist
E-commerce · UX design

I turn complex journeys into clear, friendly experiences.
With thoughtful UX and a little personality.
A selection of my work
From the first tap to the finishing touch.
Digital products, brands, and everything in between.

UX/UI · Mobile app
Gamifying the Jump Rope Experience.

Brand identity · Sport
Forging a Modern Mascot.

Editorial · Print design
Designing the Ultimate Networking Welcome Pack.

UX/UI · Brand identity
Humanizing a Recruitment Giant.

UX/UI · Concept
Streamlining the Pet Adoption Experience.

UX/UI · Ticketing
Immersive Fan Experiences and Complex Ticketing.

UX/UI · Recruitment
Modernizing Tech Recruitment.
The person behind the pixels.About me
I'm Rick, a UX designer based in Purmerend. I've worked with teams in London, across Europe, and in the US—bringing together research, visual design, and a practical approach to making things work.
Today, I work on e-commerce experiences at De Online Drogist. I like getting to the heart of a tricky journey, asking good questions, and making the next step feel obvious.
Download my CVDifferent teams. A growing perspective.
E-commerce · UX design
Recruitment tech · UX design
UX/UI · Brand design
London · Senior designer
Your next project. Our next conversation.
A freelance project or a place on your team?
I'd love to hear what you have in mind.